Brand Manifesto

We believe that beauty is intimately linked to our health and wellness and that knowledge is power. At Kudarat, we are leaders, definitely not “me too” followers. ‘Nature Soul Spirit’, that’s our mantra – we are redefining what the very definition of beauty is.  We choose to celebrate beauty in all its glorious forms. We believe in nourishing our bodies with the good stuff, inside & out. We believe that we are the ultimate arbitrators of our health & wellness and that what goes in our bodies and on our bodies makes a powerful difference in how we feel and perform every single day. We believe that nature has the answers. At Kudarat, we refuse to ever back down from our standards. We choose to push boundaries to innovate and to educate. This is us. We are Kudarat. Let’s get back to nature and make a difference together.

Kudarat

(pronounced koo-da-rot) Kudarat is a Hindi word that literally means “Nature”. Every Kudarat product is made with powerful intention, with each beautiful plan-derived ingredient working together harmoniously. Kudarat is also, a reminder to connect or reconnect with nature, to stop and take a moment to smell the flowers.

Our Founder

People ask all the time, how does a geologist end up at the helm of their own skincare company?”

Our company was founded in early 2017 as the solution to a major health crisis. After struggling for years with everything from cancer to multiple autoimmune diseases, our founder, Wendi Sudhakar, put on her scientist hat. She spent countless hours researching and found the answers that lead to her healing. Her research revealed that gluten and other unhealthy ingredients found in most beauty products was a major contributor. From that, Kudarat was born.

Conscious Ingredients

What We Use

Kudarat begins with the most exceptional, beautiful plant-based ingredients that we can find. We personally vet every single ingredient, choosing certified organic when possible, and always gluten / grain-free, and cruelty free. All of our certified organic ingredients are indicated with an asterisk in the list of ingredients on each product page and our packaging. Our fragrances too are 100% natural and certified organic.

We are Leaping Bunny certified!

Conscious Ingredients

What We Don’t Use

It’s not just what we put in our products, but what we don’t. Here are some of the many ingredients that will never show up in ANY Kudarat product: Ø Gluten & Grain-Derived Ingredients Ø Parabens Ø Phthalates Ø Sulfates Ø Petrochemicals Ø Ethoxylated Ingredients Ø Synthetic Fragrances Ø Microbeads Ø PEGs

Let’s Get Back To Nature and Make a Difference Together

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